GT Cup Season Guide 2022

13. MEDIA COVERAGE For over fourteen years, the GT Cup has worked closely with all disciplines of the media to maximise not just the exposure of the Championship, but its individual drivers, partners and teams. In addition to having strong relationships with both national and international journalists, with coverage seen in national papers, motorsport publications, Autosport and Motorsport news, the Championship has featured on news outlets like the BBC’s Breakfast Show, Wheeler Dealers and Top Gear. GT Cup also works very closely with Championship partner and tyre supplier Pirelli, The Championship is actively being promoted via its global website, employees and weekly media email newsletters. in terms of their followers / fans theirUK Instagram page boasts just under 10K and Facebook, which has a global page structure, has 2.2million fans. GT Cup has a strong online presence. 10 Our race coverage continues to grow with live footage and highlights on both Amazon Prime and YouTube, with over 33,000 hours of video content watched across both platforms. For YouTube specifically, we have seen over the last year: 1550% INCREASE IN WATCH TIME 802% INCREASE IN TOTAL VIEWS, UP TO 192.1K 782% INCREASE IN SUBSCRIBER NUMBERS